{"id":3621,"date":"2018-04-25T09:40:31","date_gmt":"2018-04-25T09:40:31","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/digital-marketing-days\/?post_type=portfolio&#038;p=3621"},"modified":"2019-03-12T11:16:03","modified_gmt":"2019-03-12T11:16:03","slug":"prof-dr-claudia-buente","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/digital-marketing-days\/referent\/prof-dr-claudia-buente\/","title":{"rendered":"Prof. Dr. Claudia B\u00fcnte"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-altd1h-ba9979605c320bca0680fc4a9fb5d5c7 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-3621'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9jhwjp-fa594662979a1a8f87fc3094c1034e8c\">\n.flex_column.av-9jhwjp-fa594662979a1a8f87fc3094c1034e8c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9jhwjp-fa594662979a1a8f87fc3094c1034e8c av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-850k5x-dfa98614638d6516de2281101a21d0e6\">\n.avia-image-container.av-850k5x-dfa98614638d6516de2281101a21d0e6 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-850k5x-dfa98614638d6516de2281101a21d0e6 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-850k5x-dfa98614638d6516de2281101a21d0e6 av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-3957 avia-img-lazy-loading-not-3957 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/digital-marketing-days\/wp-content\/uploads\/2018\/04\/digital-marketing-days-2018_Buente_Claudia.jpg\" alt='' title='digital-marketing-days-2018_Buente_Claudia'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5821xh-7d1bb08cb5cfec80fef9841010a4810c\">\n.flex_column.av-5821xh-7d1bb08cb5cfec80fef9841010a4810c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5821xh-7d1bb08cb5cfec80fef9841010a4810c av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jipqfbd4-8e3467ad6e6e96226e5b065cc3177885\">\n#top .av-special-heading.av-jipqfbd4-8e3467ad6e6e96226e5b065cc3177885{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jipqfbd4-8e3467ad6e6e96226e5b065cc3177885 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jipqfbd4-8e3467ad6e6e96226e5b065cc3177885 .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jipqfbd4-8e3467ad6e6e96226e5b065cc3177885 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Prof. Dr. Claudia B\u00fcnte<\/h2><div class='av-subheading av-subheading_below'><p>Professorin f\u00fcr Betriebswirtschaftslehre mit dem Schwerpunkt Marketing, Studiengangsleiterin Internationale Betriebswirtschaftslehre &#8211; Marketing, SRH Hochschule Berlin<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-6ucj9-6cc6b348895b5477d3c072003504cad3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Prof. Dr. Claudia B\u00fcnte ist ausgewiesene, langj\u00e4hrige Marketingexpertin.<br \/>\nSie bekleidete leitende Positionen bei weltweit f\u00fchrenden Unternehmen, u.a. als Associate Principal bei McKinsey &amp; Company, Global Vice President Brand and Marketing Strategy bei Volkswagen AG, als Director Europe for<br \/>\nKnowledge &amp; Insights sowie Director Strategy and Planning Deutschland, D\u00e4nemark, Finnland, Island bei The Coca-Cola Company.<br \/>\nBei weiteren starken Marken wie Apple, NIVEA und Siemens war sie mit operativen T\u00e4tigkeiten betraut.<br \/>\nProf. Claudia B\u00fcnte hat einen Dr. phil. in Markenstrategie und lehrt Marketing an internationalen Hochschulen. Ihr Forschungsschwerpunkt liegt im Bereich K\u00fcnstliche Intelligenz im Marketing.<br \/>\nParallel zu ihrer Lehrt\u00e4tigkeit ist sie gesch\u00e4ftsf\u00fchrender Gesellschafter von \u201eKaiserscholle &#8211; Center of Marketing Excellence\u201c, Berlin. Kaiserscholle ist eine Beratungsagentur mit Spezialisierung auf Markenf\u00fchrung und Marketing.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SRH Hochschule Berlin<\/p>\n","protected":false},"author":1,"featured_media":3957,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[3],"class_list":["post-3621","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prof. Dr. Claudia B\u00fcnte | Digital Marketing Days<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prof. Dr. Claudia B\u00fcnte | Digital Marketing Days\" \/>\n<meta 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