Steve is the CEO ZappiStore where he wants to help automate the world of market research to get insights quicker and cheaper than ever before and free up researchers to become genuine consultants.
He has lived in and worked across 4 continents and continues to focus on international research. His work on Consumer Purchase Journeys has won multiple awards and he has been a regular speaker on this topic at industry events. He has also become a devotee of Behavioural Economics and his work on the impact this thinking has on market research won the ESOMAR Best Paper award in 2011. He has also won the ‚Best New Thinking‘ award at the MRS Conference, is a recipient of both the ARF Great Minds certificate and the industries Innovation award.