{"id":10109,"date":"2026-06-19T13:15:40","date_gmt":"2026-06-19T11:15:40","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/insights\/?post_type=portfolio&#038;p=10109"},"modified":"2026-06-19T13:19:34","modified_gmt":"2026-06-19T11:19:34","slug":"vorname-nachname","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/insights\/referenten\/vorname-nachname\/","title":{"rendered":"Joachim Rittchen"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-10109'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-11956e0085fb583e707404b96cc2af1e\">\n.avia-image-container.av-7m48zb-11956e0085fb583e707404b96cc2af1e img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-11956e0085fb583e707404b96cc2af1e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-11956e0085fb583e707404b96cc2af1e av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-10114 avia-img-lazy-loading-not-10114 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/insights\/wp-content\/uploads\/2026\/06\/Rittchen-Joachim-Roche-Pharma-web.png\" alt='' title='Rittchen-Joachim-Roche Pharma-web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtie2l3w-32b01fc2622f368da5b84b110f5a51cd\">\n#top .av-special-heading.av-jtie2l3w-32b01fc2622f368da5b84b110f5a51cd{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jtie2l3w-32b01fc2622f368da5b84b110f5a51cd .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jtie2l3w-32b01fc2622f368da5b84b110f5a51cd .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jtie2l3w-32b01fc2622f368da5b84b110f5a51cd av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Joachim Rittchen<\/h2><div class='av-subheading av-subheading_below'><p>Head of Insights &amp; Analytics<br \/>\nRoche Pharma AG<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-ceb6356a032be2be48a88c0640878800 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Joachim Rittchen ist seit \u00fcber 30 Jahren in wechselnden\u00a0Rollen in der Marktforschung t\u00e4tig. Nach einem Studium der Sozialwissenschaften\u00a0mit Schwerpunkt &#8218;Angewandte Sozialforschung und Statistik&#8216;\u00a0 begann seine T\u00e4tigkeit zun\u00e4chst auf der Agenturseite bei Research International in Hamburg und NFO Infratest in Frankfurt. Stationen als betrieblicher\u00a0Marktforscher waren bei Douwe Egberts in Moers, und die Marktforschungsleitung\u00a0f\u00fcr die Sparte Kosmetik bei der Henkel KGaA in D\u00fcsseldorf. 2008 wechselte er dann in die Pharmaindustrie, wo er als Head of Insights &amp; Analytics die Marktforschungsabteilung bei der Roche Pharma AG, Grenzach Wyhlen,\u00a0 als deutscher Tochter\u00a0der F. Hoffmann-La Roche Ltd, Basel, neu aufbaute\u00a0und bis heute stetig weiterentwickelt. Er engagiert sich seit vielen Jahren f\u00fcr den BVM und war mehrere Jahre der Repr\u00e4sentant von ESOMAR f\u00fcr Deutschland im internationalen Berufsverband. 2024 war er unter den Gewinnern des Insights 250 Awards.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Roche Pharma AG<\/p>\n","protected":false},"author":7,"featured_media":10114,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[30],"class_list":["post-10109","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Joachim Rittchen | planung&amp;analyse Insights<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" 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