{"id":10496,"date":"2026-08-11T13:33:01","date_gmt":"2026-08-11T11:33:01","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/insights\/?post_type=portfolio&#038;p=10496"},"modified":"2026-08-11T13:40:21","modified_gmt":"2026-08-11T11:40:21","slug":"dorit-posdorf","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/insights\/referenten\/dorit-posdorf\/","title":{"rendered":"Dorit Posdorf"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-10496'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-50de05881c1388455d57e2e4e0b79b1c\">\n.avia-image-container.av-7m48zb-50de05881c1388455d57e2e4e0b79b1c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-50de05881c1388455d57e2e4e0b79b1c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-50de05881c1388455d57e2e4e0b79b1c av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-10497 avia-img-lazy-loading-not-10497 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/insights\/wp-content\/uploads\/2026\/08\/Posdorf-Dorit-Maniko-copy-Presse-01-WEB.png\" alt='' title='Posdorf-Dorit-Maniko-copy Presse-01-WEB'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtie2l3w-eb867870f448265bc806e448dd1d3bce\">\n#top .av-special-heading.av-jtie2l3w-eb867870f448265bc806e448dd1d3bce{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jtie2l3w-eb867870f448265bc806e448dd1d3bce .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jtie2l3w-eb867870f448265bc806e448dd1d3bce .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jtie2l3w-eb867870f448265bc806e448dd1d3bce av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Dorit Posdorf<\/h2><div class='av-subheading av-subheading_below'><p>Chief Digital Officer<br \/>\nMANIKO<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-ceb6356a032be2be48a88c0640878800 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Dorit Posdorf ist Chief Digital Officer bei MANIKO und eine erfahrene Marketing- und Commercial-F\u00fchrungskraft mit mehr als 15 Jahren Erfahrung in E-Commerce, digitaler Transformation und dem Aufbau wachstumsstarker Gesch\u00e4ftsmodelle. Nach ihrem Einstieg in die Strategieberatung bei Roland Berger \u00fcbernahm sie F\u00fchrungsrollen an der Schnittstelle von Marke, Wachstum und operativer Umsetzung.<\/p>\n<p>In den vergangenen Jahren war sie als Chief Commercial Officer bei flaconi und DocMorris t\u00e4tig. Zuvor hatte sie leitende Positionen bei Outfittery und C&amp;A inne und verantwortete bei ProSiebenSat.1 als Operating Partner das digitale Portfolio des Konzerns. Ihr Fokus liegt darauf, Strategie in messbare Gesch\u00e4ftsergebnisse zu \u00fcbersetzen und Marke, Kundenbindung und Full-Funnel-Performance wirksam miteinander zu verbinden.<\/p>\n<p>Heute besch\u00e4ftigt sich Dorit Posdorf insbesondere mit der Frage, wie K\u00fcnstliche Intelligenz kommerzielle Entscheidungen verbessern, Organisationen leistungsf\u00e4higer machen und nachhaltiges Wachstum erm\u00f6glichen kann. In ihrer Rolle als CDO bei MANIKO verbindet sie diese Perspektive mit der digitalen Weiterentwicklung des Unternehmens und ihrer langj\u00e4hrigen operativen F\u00fchrungserfahrung.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>MANIKO<\/p>\n","protected":false},"author":7,"featured_media":10497,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[30],"class_list":["post-10496","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dorit Posdorf | planung&amp;analyse Insights<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dorit Posdorf 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