{"id":9384,"date":"2025-06-10T19:37:02","date_gmt":"2025-06-10T17:37:02","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/insights\/?post_type=portfolio&#038;p=9384"},"modified":"2025-06-16T20:07:31","modified_gmt":"2025-06-16T18:07:31","slug":"andrea-scheiblehner","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/insights\/referenten\/andrea-scheiblehner\/","title":{"rendered":"Andrea Scheiblehner"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9384'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-7c10ca2219667825ffec47d16cdf7c0f\">\n.avia-image-container.av-7m48zb-7c10ca2219667825ffec47d16cdf7c0f img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-7c10ca2219667825ffec47d16cdf7c0f .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-7c10ca2219667825ffec47d16cdf7c0f av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9385 avia-img-lazy-loading-not-9385 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/insights\/wp-content\/uploads\/2025\/06\/Scheiblehner-Andrea-Voeslauer-Mineralwasser-web02.jpg\" alt='' title='Scheiblehner-Andrea-V\u00f6slauer Mineralwasser-web02'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtie2l3w-af87ef383a4a66baa12b30f7b8b44f6e\">\n#top .av-special-heading.av-jtie2l3w-af87ef383a4a66baa12b30f7b8b44f6e{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jtie2l3w-af87ef383a4a66baa12b30f7b8b44f6e .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jtie2l3w-af87ef383a4a66baa12b30f7b8b44f6e .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jtie2l3w-af87ef383a4a66baa12b30f7b8b44f6e av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Andrea Scheiblehner <\/h2><div class='av-subheading av-subheading_below'><p>Insights- und Innovationsmanagerin<br \/>\nV\u00f6slauer Mineralwasser GmbH<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-c29d7ca1b84d1d6eed71f78c01eb1758 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Andrea Scheiblehner\u00a0ist seit Anfang 2020 bei der V\u00f6slauer Mineralwasser GmbH in Bad V\u00f6slau als Insights- und Innovationmanagerin t\u00e4tig und verantwortet dabei unter anderem das Thema Consumer Behaviour und Customer Insights. In dieser Rolle treibt sie die Entwicklung und Umsetzung innovativer Produktideen und unterst\u00fctzt den Ausbau der Marke.<\/p>\n<p>Zuvor war sie \u00fcber zehn Jahre in den Bereichen Marktforschung und strategischer Marken- und Kommunikationsplanung aktiv, unter anderem bei DMB. in Wien. Von 2016 bis 2022 engagierte sie sich als Board Member beim VM\u00d6 und war von 2022 bis 2024 f\u00fcr ESOMAR als Rep f\u00fcr \u00d6sterreich t\u00e4tig. Ihr Werdegang ist gepr\u00e4gt von Expertise in Marktforschung, Innovationsmanagement und strategischer Markenf\u00fchrung mit Schwerpunkt auf und Liebe f\u00fcr den FMCG Sektor.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>V\u00f6slauer Mineralwasser GmbH<\/p>\n","protected":false},"author":7,"featured_media":9385,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[27,28],"class_list":["post-9384","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2025","portfolio_entries-referent-2025-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Andrea Scheiblehner | planung&amp;analyse Insights<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" 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