{"id":9498,"date":"2025-06-17T15:25:45","date_gmt":"2025-06-17T13:25:45","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/insights\/?post_type=portfolio&#038;p=9498"},"modified":"2025-06-18T09:09:16","modified_gmt":"2025-06-18T07:09:16","slug":"matthias-gross","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/insights\/referenten\/matthias-gross\/","title":{"rendered":"Matthias Gross"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9498'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-3d5dab323dde88f1761f96af38bb7011\">\n.avia-image-container.av-7m48zb-3d5dab323dde88f1761f96af38bb7011 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-3d5dab323dde88f1761f96af38bb7011 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-3d5dab323dde88f1761f96af38bb7011 av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9499 avia-img-lazy-loading-not-9499 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/insights\/wp-content\/uploads\/2025\/06\/Gross-Matthias-YouGov_web.png\" alt='' title='Gross-Matthias-YouGov_web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtie2l3w-20c4e96681420c29768c9cd2227d9835\">\n#top .av-special-heading.av-jtie2l3w-20c4e96681420c29768c9cd2227d9835{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jtie2l3w-20c4e96681420c29768c9cd2227d9835 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jtie2l3w-20c4e96681420c29768c9cd2227d9835 .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jtie2l3w-20c4e96681420c29768c9cd2227d9835 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Matthias Gross<\/h2><div class='av-subheading av-subheading_below'><p>CEO DACH<br \/>\nYouGov<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-c29d7ca1b84d1d6eed71f78c01eb1758 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Matthias Gross ist CEO DACH bei YouGov und verantwortet die Gesch\u00e4fte in Deutschland, \u00d6sterreich und der Schweiz. Mit \u00fcber 25 Jahren Erfahrung in Marktforschung, Datenanalyse, Handel und Konsumg\u00fcterindustrie treibt er die Weiterentwicklung von datengetriebenen Insights, K\u00fcnstlicher Intelligenz und innovativen Research-Ans\u00e4tzen voran. Sein Ziel: Marktforschung neu denken und den Wandel aktiv mitgestalten.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>YouGov<\/p>\n","protected":false},"author":7,"featured_media":9499,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[27,28],"class_list":["post-9498","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2025","portfolio_entries-referent-2025-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Matthias Gross | planung&amp;analyse Insights<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Matthias Gross | planung&amp;analyse Insights\" \/>\n<meta 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