{"id":9734,"date":"2025-09-01T16:37:21","date_gmt":"2025-09-01T14:37:21","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/insights\/?post_type=portfolio&#038;p=9734"},"modified":"2026-07-28T11:10:44","modified_gmt":"2026-07-28T09:10:44","slug":"nuria-sichalla","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/insights\/referenten\/nuria-sichalla\/","title":{"rendered":"Nuria Sichalla"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9734'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-1cef9c21bc5197ff7f1f770558f32d43\">\n.avia-image-container.av-7m48zb-1cef9c21bc5197ff7f1f770558f32d43 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-1cef9c21bc5197ff7f1f770558f32d43 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-1cef9c21bc5197ff7f1f770558f32d43 av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-9735 avia-img-lazy-loading-not-9735 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/insights\/wp-content\/uploads\/2025\/09\/Sichalla-Nuria-eye_square-web.jpg\" alt='' title='Sichalla-Nuria-eye_square-web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jtie2l3w-f7b6a2c829fec90df25ac33f9dbc5050\">\n#top .av-special-heading.av-jtie2l3w-f7b6a2c829fec90df25ac33f9dbc5050{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jtie2l3w-f7b6a2c829fec90df25ac33f9dbc5050 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jtie2l3w-f7b6a2c829fec90df25ac33f9dbc5050 .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jtie2l3w-f7b6a2c829fec90df25ac33f9dbc5050 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Nuria Sichalla<\/h2><div class='av-subheading av-subheading_below'><p>Head of Brand &#038; Strategy<br \/>\neye square<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-ceb6356a032be2be48a88c0640878800 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Nuria Sichalla ist Senior Research Consultant in der Brand and Media Experience Unit von eye square. In ihrem Bachelor in Wirtschaftspsychologie mit den Schwerpunkten Markt-, Werbe- und Medienpsychologie und dem Master in Marketing, widmete sie sich stets der Erforschung der Wirkung impliziter und expliziter Einstellungen auf Konsumentenverhalten.<\/p>\n<p>Heute z\u00e4hlt sie im Team zu den Expertinnen f\u00fcr Social Media Testing und teilt ihr Wissen regelm\u00e4\u00dfig in Vortr\u00e4gen auf Konferenzen. Dar\u00fcber hinaus umfasst ihre Arbeit in der Unit auch die Forschung zu Arbeits- und Gesundheitsschutz sowie Gl\u00fccksspielwerbung \u2013 stets mit einem besonderen Fokus auf den lokalen Hamburger Markt, ihrer Heimat und ihrem Zuhause.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>eye square<\/p>\n","protected":false},"author":7,"featured_media":9735,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[27,30],"class_list":["post-9734","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2025","portfolio_entries-referent-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nuria Sichalla | planung&amp;analyse Insights<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta 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