{"id":10994,"date":"2026-05-29T10:18:44","date_gmt":"2026-05-29T08:18:44","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/?post_type=portfolio&#038;p=10994"},"modified":"2026-05-29T10:18:58","modified_gmt":"2026-05-29T08:18:58","slug":"vorname-nachname-copy","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/referenten\/vorname-nachname-copy\/","title":{"rendered":"Maren Ilenseer"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-10994'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-b752e7135e3d4dc87dcfce433a3973e1\">\n.avia-image-container.av-7m48zb-b752e7135e3d4dc87dcfce433a3973e1 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-b752e7135e3d4dc87dcfce433a3973e1 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-b752e7135e3d4dc87dcfce433a3973e1 av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-10995 avia-img-lazy-loading-not-10995 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/wp-content\/uploads\/2026\/05\/Ilenseer-Maren-web.png\" alt='' title='Ilenseer-Maren-web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jid7safz-eeb13f6e6319953b4f250e18ef1f0f08\">\n#top .av-special-heading.av-jid7safz-eeb13f6e6319953b4f250e18ef1f0f08{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jid7safz-eeb13f6e6319953b4f250e18ef1f0f08 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jid7safz-eeb13f6e6319953b4f250e18ef1f0f08 .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jid7safz-eeb13f6e6319953b4f250e18ef1f0f08 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Maren Ilenseer<\/h2><div class='av-subheading av-subheading_below'><p>Head of International Media<br \/>\nzuletzt bei Deichmann<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-ceb6356a032be2be48a88c0640878800 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Maren Ilenseer blickt auf langj\u00e4hrige Erfahrung im internationalen Media-Management auf Unternehmens- und Agenturseite zur\u00fcck. Zuletzt verantwortete sie bei Deichmann die strategische F\u00fchrung von 16 europ\u00e4ischen M\u00e4rkten sowie die strategische und operative Mediaverantwortung f\u00fcr Deutschland. Ein zentraler Meilenstein war hierbei die Transformation des Setups von einer Agentur- zu einer eigenst\u00e4ndigen Inhouse-Mediaunit.<\/p>\n<p>Zuvor war sie in verschiedenen F\u00fchrungspositionen bei Henkel t\u00e4tig (u.a. Global Media Buying, Data Driven Marketing) sowie auf Agenturseite.<\/p>\n<p>Sie hinterfragt bestehende Marktstrukturen und vordergr\u00fcndige Kennzahlen konsequent. Ihr Fokus liegt auf Effizienz und Werbewirkung \u2013 unter anderem durch die gezielte Auswahl von Marktpartnern, strategische Verhandlungen und eine strikt umgesetzte Test-&amp;-Learn-Roadmap.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>zuletzt bei Deichmann <\/p>\n","protected":false},"author":7,"featured_media":10995,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[25],"class_list":["post-10994","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Maren Ilenseer | HORIZONT Werbewirkungsgipfel<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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