{"id":11024,"date":"2026-06-08T13:55:42","date_gmt":"2026-06-08T11:55:42","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/?post_type=portfolio&#038;p=11024"},"modified":"2026-06-08T13:55:42","modified_gmt":"2026-06-08T11:55:42","slug":"andrea-redecker","status":"publish","type":"portfolio","link":"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/referenten\/andrea-redecker\/","title":{"rendered":"Andrea Redecker"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-b7cdtz-09c3e13c530ffaac6b8e013367813547 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'   data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-11024'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97\">\n.flex_column.av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-9fxi6v-5f3146e9c1c6bec54f9c9227f130df97 av_one_third  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7m48zb-7141c7afb37f6210e02e0fccecda5836\">\n.avia-image-container.av-7m48zb-7141c7afb37f6210e02e0fccecda5836 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-7m48zb-7141c7afb37f6210e02e0fccecda5836 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-7m48zb-7141c7afb37f6210e02e0fccecda5836 av-styling-no-styling avia-align-left  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-11025 avia-img-lazy-loading-not-11025 avia_image ' src=\"https:\/\/horizont.dfvcg-events.de\/werbewirkungsgipfel\/wp-content\/uploads\/2026\/06\/Redecker-Andrea-Ninja-web.png\" alt='' title='Redecker-Andrea-Ninja-web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5sipjr-398dd810a5bf8a19aad18140c3550999\">\n.flex_column.av-5sipjr-398dd810a5bf8a19aad18140c3550999{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5sipjr-398dd810a5bf8a19aad18140c3550999 av_two_third  avia-builder-el-3  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jid7safz-60edecade90330237b92bfdde4f2ee15\">\n#top .av-special-heading.av-jid7safz-60edecade90330237b92bfdde4f2ee15{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-jid7safz-60edecade90330237b92bfdde4f2ee15 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-jid7safz-60edecade90330237b92bfdde4f2ee15 .av-subheading{\nfont-size:17px;\n}\n<\/style>\n<div  class='av-special-heading av-jid7safz-60edecade90330237b92bfdde4f2ee15 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Andrea Redecker<\/h2><div class='av-subheading av-subheading_below'><p>Senior Marketing Director &#8211; Ninja<br \/>\nSharkNinja Germany GmbH<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-25sryv-ceb6356a032be2be48a88c0640878800 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Andrea Redecker verantwortet als Senior Marketing Director Ninja die strategische Weiterentwicklung der Marke Ninja in Zentral\u00adeuropa (DACH, PL). Seit ihrem Einstieg bei SharkNinja in 2023 hat sie verschiedene Positionen innerhalb der Organisation durchlaufen und dabei den Markenaufbau sowie die Marketingstrategie von SharkNinja entscheidend gepr\u00e4gt. Heute verantwortet sie als Senior Marketing Director das Ninja Gesch\u00e4ft in Zentral\u00adeuropa und gestaltet die strategische Positionierung sowie den nachhaltigen Ausbau der Markenbekanntheit von Ninja in Deutschland. Ihre Karriere umfasst F\u00fchrungspositionen bei SharkNinja, Amazon und Avantgarde und mit mehr als 15 Jahren Erfahrung in Markenf\u00fchrung, Medien und integrierter Kommunikation treibt sie den Aufbau starker Marken und nachhaltiges Wachstum voran. Ihr Fokus liegt auf der Verbindung von Markenstrategie, datengetriebenem Marketing und kreativer Exzellenz, um innovative Produkte erfolgreich im Markt zu etablieren und relevante Markenerlebnisse f\u00fcr Konsumenten zu schaffen.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SharkNinja Germany GmbH<\/p>\n","protected":false},"author":7,"featured_media":11025,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[25],"class_list":["post-11024","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Andrea Redecker | HORIZONT Werbewirkungsgipfel<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" 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